Reducing some of the repeat tasks of business whether an arts related business or other sector, means more time spent on the things that really matter. For instance, business relationships can be nurtured by automating communications with people who only have FAQs about your services. The way to do it are Chat Bots - those things that some websites have that seem to predict the question you are about to ask. Chat Bots are a way to allow you to be “open” for questions 24/7 whilst reaching a target audience of 21 - 54 years olds. By being able to separate out queries so customers get the appropriate information, you save time by knowing what kind of enquiry it is - e.g. a warm lead or someone browsing at an early decision making stage? I met Sudha as a fellow invited speaker in a summit for business women wanting strategies for business systems. I'm very happy to recommend this course as her affiliate as she caught my eye for her tech talent, great sense of humour, and wonderful Scottish accent! This is Sudha's do it yourself Chat Bot course. Sudha is well known for her tech expertise, has a Facebook community for more guidance, and weekly group calls for questions. You could hire an expert to build your chat bot, however what you’ll learn in this course puts you in the driver’s seat, saving you costs and time. It's vital because you know your business better than a developer. You could spend a lot of wasted time on researching this subject or jump into this class with a highly recommended tech expert who will put you ahead of the game. Clear Insight Productions is really dedicated to life long learning so this is a great way to more forward in the area of communications. Enjoy! Deborah Deborah Claire Procter Clear Insight Productions | Cynyrchiadau Gweledigaeth Glir New ways of being, doing and knowing | Ffyrdd newydd o fod, gwneud a gwybod P.S. You' re protected by a 30 day money back guarantee. #chatbotsinmarketing #chatbotdevelopment #SudhaMani #techdesignmadesimple Sudha Mani is an award-winning speaker, author, coach and consultant who has 24 years of experience helping public and private sector organisations use tech strategies effectively and efficiently to increase profits, productivity and produce impact. She works with small and medium-size businesses to go digital using the right strategies to innovate, disrupt and thrive in any economy using the right growth strategies. She consults and coaches business owners to use websites, web and mobile apps and artificial intelligence in their businesses effectively. She also designs and develops in Java, Python, PHP and open source technologies to build mobile and artificial intelligence apps.
http://bitly.com/Design-Your-Own-Chatbot-Online-Course
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Answer - the art of copywriting. You know when you stumble across something that is really basic but makes perfect sense. I figured out a while ago about the importance of re-looking at communicating on the arts from getting really bored by the copywriting sent out by much of the classical music industry and un-subscribing from an emailing list. Alongside this, my fascination with how to attract audiences to "new" work or "contemporary" material when these have become dirty words makes me super keen to learn more about the art and craft of writing that moves. Long time back I discovered Seth Godin's inspiring thoughts on how to create ideas that circulate, and he continues to be one of the most important voices in the field whose daily email I relish. But this week I made another unexpected leap forward by receiving information from writer's coach Shelley Hitz about an online copywriting summit with some of the best of the best. I love to hear it from the horses mouth so I was thrilled. The summit is led by Ray Edwards who is most famous for being able to combine faith and ethics in writing sales copy that is authentic and isn't too pushy or salesy. He is known as the man who has created money-getting copy for business leaders like Tony Robbins, Jack Canfield, Jeff Walker, and Stu McLaren. Plus he has a really impressive list of New York Times best-selling authors, entrepreneurs, and achievers. What's more, he is a really enthusiastic and generous guy who has gathered 30 of the best copywriters on the planet to teach you their freshest insights, tools, and techniques… All at no charge. What is also wonderful is that the interviews are are not “pitch interviews” – far from it! It is all really valuable material and great conversations that take advantage of Ray Edwards years in radio.
Having listened to the first six days of the summit I've just added a book to my reading list after hearing the talk by the author and star of copywriting and marketing, Jay Abraham. Having listened to the first six days of the summit I've just added a book to my reading list after hearing the talk by the author and star of copywriting and marketing, Jay Abraham. Abraham's book is called The CEO Who Sees Around Corners. It is all about hindsight, insight and foresight - my cup of tea! The blurb on Amazon says; "Jay Abraham and Carlos Dias wrote this book for CEOs and senior executives who want to lead their organizations onto a better path for success in a fast-moving, turbulent world. The CEO Who Sees Around Corners introduces the powerful theories, mental models, and proven processes you need to reset your business to succeed in non-linear times." Abraham talks in the interview with Ray Edwards about how to be pre-eminent in your field by finding out what's driving your heart and soul, and of the power of making small progressive movements. Ray Edwards has given a huge gift with these interviews that are so packed with insights so it is well worth jumping in immediately. If you know very little about copywriting - like I did - but love writing, and know how powerful a skill it is to be able to reach new audiences, and bring big crowds to your events and your business, then I strongly recommend this as both a starting point / crash course. Just by listening, I feel that I have upped my game as a communicator - in fact I feel a bit more nervous writing today because I recognise even more the power and the beauty of words. How else would I have heard about names like Ben Settle, David Garfinkel, John Carlton, Kevin Rogers, Brian Kurtz, Bond Halbert, Pauline Longdon and many many more. In the arts there can sometimes be a suspicion that advertising smacks of manipulation. However when it means reaching out to one more person who can benefit from access to the arts, then I feel it is an essential skill to develop and develop and develop and develop....
About the Author: Procter is an independent artist and thinker working in the area of production, strategy, and development in the arts and culture sector. She is a multimedia artist and has worked for companies like Theatre Alibi and Centre for Performance Research. With over 30 years of experience in the arts, spanning four continents, she founded her own production company, Clear Insight Productions which makes theatre, opera, film, music and dance productions that represent the opportunity to find wider perspectives and new ways of seeing the world. The company has a growing team of collaborators throughout the world who are interested in the role of the arts in creating change. Procter mentors other transformational and creative businesses, as well as continuing a career as a singer, and spending time growing a balcony garden in Buenos Aires where she splits her time with Aberystwyth.
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? Your privacy is important to us - we are committed to protecting your personal information. If you sign in we use your name & email to send you periodic emails, including email newsletters & occasional business announcements & updates. Your information will never be shared or sold to a 3rd party. If at any time you would like to unsubscribe from receiving future emails it is easy to do so. The news around the world is a whirl wind. We search for a horizontals that seems it will take us forever to re-find. In this light whilst leafing through old journals I found an inspiring quote from the determined British film-maker Terry Gilliam who has seen his fair share of up and downs, and the twists of outrageous fortune. Read it to take your mind back to its creative problem solving centre... As a child, I always drew funny creatures, funny characters. But I think the trick is not to grow up, not to learn to be an adult. And if you can maintain the kind of imagination you all had when you were babies, you would all be wonderful filmmakers. But the world tries to make you grow up, to stop imagining, stop fantasizing, stop playing in your mind. And I’ve worked hard to not let the world educate me. Whole article: Ten Lessons on Filmmaking From Terry Gilliam Recently I shared on the Clear Insight Productions facebook page the image above. Then this week I was amused when a colleague in the USA, a writing coach called Elaine Bennett, picked it up and wrote about it in her blog (see here). She took my impulse to share it (which I did partly just because for me the words fuzzy felt just make me feel warm and cosy), and wrote about it in a way that wouldn't have occurred to me in a blog post entitled "You don't think like us". Apparently Phil Lucas is a British comedian - a fact that I hadn't even looked into. What had struck me was the way the image humourously captures that certain kind of determination to adapt to the circumstances come what may - something with which all "creatives" can identify. Elaine Bennett wrote about another aspect, that of how her corporate clients say, "We love talking to you... Because you don't think like us and you don't talk like us" - sometimes it is good to be reminded that being absorbed in culture gives access to ways of thinking that are vitally needed in the world. Hats off to creativity and to Phil Lucas who made a great piece of viral marketing.
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